Silicon Valley, San Jose, Los Gatos, Cambrian, Almaden, Saratoga California Suggested Reading

Suggested Reading

We have compiled a few resources that are especially helpful for prospective sellers. Do everything you can do to maximize your proceeds. Click here if you would like us to help you find something specific!

Pre-List Package for Home Sellers

Information on a downloadable pre-listing package (a pdf file) for homeowners thinking of or planning to sell their Silicon Valley home.

Choosing a Silicon Valley Realtor

Getting What You Want: Hiring Well Is Step # 1

Sale Success Essentials Tools

The Tools I Use Today’s competitive market looks and acts significantly different than the market of even a year ago. To be truly successful, I: 1. Manage a comprehensive marketing program. 2. Use advanced technology that allows buyers full access to information on your home, around the clock. 3. Automatically collect and aggressively pursue leads. 4. Manage the contact follow-up that assures timely and effective response with home buyers.

Why Use a Professional?

There are a lot of real estate agents in Silicon Valley, most of whom are competent, professional, and trustworthy. There are others who are less reliable, and some who are really nothing more than hobbyists at home selling. The first thing to understand, though, is the difference between a real estate agent and a Realtor. A Realtor is a member of the National Association of Realtors and follows a code of ethics. This matters a lot! A Realtor usually also belongs to the state association of Realtors (in our case it's CAR, the California Association of Realtors) and a local board or association. Here in Santa Clara County, we have two local boards: SILVAR, the Silicon Valley Association of Realtors (of which I am a member) and SCCAOR, the Santa Clara County Association of Realtors.

Risky Business: Selling Alone

For Sale By Owner? Maybe you’ve thought about selling your home without an agent in order to avoid paying an agent’s commission. That commission, depending on where you live and what agency you choose, will be somewhere from 5 - 7%.

Pricing competitively

At any point in time, there are several other homes for sale competing with your home. You must know what's going on in your local housing market in order to price your home competitively and to attract the qualified buyer.

Benefits of realistic pricing

Why not just price your home as high as you think you possibly can?

Pre-sale inspections

Pre-sale home inspections help us plan our pricing strategy for your home. It’s often a good idea to have one or more inspections done prior to placing your home on the market. The results will give you a better understanding of conditions which may be discovered by the buyer's inspector, and an opportunity to make repairs that will put the house in better selling condition.

Staging your Silicon Valley home

To sell your home at its maximum price, you must make it as appealing as possible to the buyers you want to impress. The following are just a few of the many ideas I will review with you as your agent. We will look at your home through a buyer's eyes; you will learn to assess your own home as if you had never seen it before, and together we will increase the perceived value of your home.

Working together

Buyers want details. All the important details about your home will be available to buyers via my 24-hour-a-day marketing system. I will help you gather and compile the information buyers need:

My unique prospecting system

Accessibility - the ability for a potential buyer to gain access immediately to information about your home, and to your real estate agent - is the key to making a fast sale. A fast sale means more profit and less expenditure for you.

Traditional marketing, too

All of the following marketing programs are used by other agents. However, I take the same stand-alone programs that other agents use, and link them together and coordinate them with my automated information delivery and response system.

My 24x7 response system

My fully coordinated range of communication tools and resources means I can respond to prospects and clients more quickly and accurately than agents who rely on less advanced technologies—or none at all!

Staying in touch

I believe that you should always be aware of the current status of your home sale.

Receiving an Offer

When I have the listing, or when I am working with the buyer, I prefer to meet with the "other side's agent" when the offer is presented. Faxed offers tend to be a bad idea for several reasons:

The escrow process

What is Escrow? An escrow is an arrangement in which a disinterested third party, called an escrow holder, holds legal documents and funds on behalf of a buyer and seller, and distributes them according to the buyer's and seller's instructions.

The moving timetable

4 weeks before the move 1. Do-it-yourself movers -- line up access to packing materials such as furniture pads, hand truck, dolly, packing tape (to tape doors closed and cords up), nylon packing string and rope, scissors, markers and utility knife. And, begin packing. 2. Clean or repair any appliances that need it 3. Use up perishables -- such as food in the freezer 4. Transfer all prescriptions to your new pharmacy 5. Change any magazine subscriptions 6. Make copies of important documents: school records, insurance, driver's registration, etc. 7. Have rugs and drapes cleaned and keep them in bags until the mover arrives 8. Collect all items being repaired, cleaned or stored

Checklist for moving

Before you leave Give your address change to: 1. Post office. 2. Charge accounts, Credit Cards. 3. Subscriptions: notice requires several weeks. 4. Friends and relatives.

Tips for Silicon Valley Home Sellers

Browse my extensive collection of common questions and answers for sellers. If you have further questions, please call me at 408-204-7673. This content provided by Inman News Features.

Contact Information

Photo of Mary Pope-Handy Real Estate
Mary Pope-Handy
Sereno Group Real Estate
214 Los Gatos-Saratoga Road
Los Gatos CA 95030
408 204-7673
408 335-1400
Fax: 408 715-0243

BRE #01153805